Lift And Nourish - Privacy Policy

Updated Privacy Policy for Lift And Nourish

Last Updated: 20-07-2025

1. Introduction

Welcome to Lift And Nourish. This privacy policy outlines how we collect, use, protect, and handle your personal information on our website liftandnourish.com and our mobile application "Lift & Nourish" (collectively, the "Service").

2. Information We Collect

2.1 Website Information

  • Personal Data: This may include your email address and name, which you provide when signing up for our newsletters.
  • Usage Data: Information on how the website is accessed and used, such as page views, site navigation patterns, and interactions with the site. This includes data collected through Google Analytics.

2.2 Mobile App Information

  • Account Information: Email address, username, and password when you create an account in our mobile app
  • Profile Information: Fitness goals, preferences, and user settings
  • Health and Fitness Data: Exercise records, personal records, weight tracking, workout progress, and custom programs you create
  • Usage Data: How you interact with the app, features used, session duration, and app performance data
  • Device Information: Device type, operating system, app version, and technical specifications

3. How We Use Your Information

3.1 Website Usage

  • To provide and maintain our website service
  • To notify you about changes to our service
  • To provide customer support
  • To gather analysis or valuable information so that we can improve our service, including through the use of Google Analytics
  • To monitor the usage of our service
  • To detect, prevent, and address technical issues
  • To send you newsletters and promotional materials that you have agreed to receive

3.2 Mobile App Usage

  • Account Management: Creating and maintaining your user account
  • Fitness Tracking: Storing and analyzing your workout data and progress
  • Personalization: Customizing your experience based on your preferences and fitness goals
  • App Functionality: Providing core features like exercise tracking, program management, and weight tracking
  • Improvement: Analyzing usage patterns to improve our services
  • Communication: Sending important updates about your account or the app
  • Support: Providing customer service and technical support

4. Data Storage and Security

4.1 Website Data

  • Website data is stored securely using industry-standard practices
  • Google Analytics data is processed according to Google's privacy policy

4.2 Mobile App Data

  • AWS Services: We use Amazon Web Services (AWS) for secure data storage
  • Encryption: All app data is encrypted in transit and at rest
  • Authentication: Secure login using AWS Cognito
  • Access Control: Strict access controls limit who can view your data

5. Google Analytics (Website Only)

  • We use Google Analytics, a web analytics service provided by Google, Inc. ("Google"), to collect, monitor, and analyze data about your usage of our website. This helps us understand and improve user experience.
  • Google Analytics collects information such as how often users visit our site, what pages they visit, and what other sites they used prior to visiting our site.
  • The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google.
  • You can opt-out of Google Analytics using Google Analytics Opt-out Browser Add-on.

6. Cookies and Tracking Technologies (Website Only)

  • We use cookies and similar tracking technologies to track activity on our website and hold certain information, including for Google Analytics.
  • Cookies are files with a small amount of data which may include an anonymous unique identifier.
  • You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

7. Data Sharing and Disclosure

7.1 We Do Not Sell Your Data

We do not sell, rent, or trade your personal information to third parties.

7.2 Limited Sharing

We may share your information only in these circumstances:

  • Service Providers: With trusted partners who help us operate our website and mobile app
  • Legal Requirements: When required by law or to protect our rights
  • Safety: To protect the safety of users or the public

8. Your Rights and Choices

8.1 Access and Control

  • View Your Data: Access your personal information through our website or mobile app
  • Update Information: Modify your profile and preferences
  • Delete Account: Request account deletion (data will be permanently removed)

8.2 Data Portability

  • Export Data: Request a copy of your data in a portable format
  • Transfer: Move your data to another service if needed

9. Your Data Protection Rights

  • You have certain data protection rights, including the right to access, update, or delete the information we have on you.
  • You have the right to withdraw consent at any time where we rely on your consent to process your personal information.
  • If you are in the European Union, you have additional rights under the General Data Protection Regulation (GDPR).

10. Third-Party Service Providers

  • We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used.
  • For our mobile app, we use AWS services for data storage and authentication.

11. Links to Other Sites

  • Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site.

12. Children's Privacy

  • Our Service does not address anyone under the age of 18 ("Children").
  • Our mobile app is not intended for children under 13. We do not knowingly collect personal information from children under 13.

13. International Users

  • If you are using our service from outside the United States, please note that your information may be transferred to and processed in the United States, where our servers are located.

14. Changes to This Privacy Policy

  • We may update our Privacy Policy from time to time. We will notify you of any changes by:
    • Posting the new Privacy Policy on our website
    • Sending you an email notification (for website users)
    • Updating the app with new privacy policy information (for mobile app users)
    • Updating the "Last updated" date

15. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: liftandnourish@hotmail.com Website: https://liftandnourish.com Mobile App: "Lift & Nourish" available on iOS App Store

This privacy policy covers both our website (liftandnourish.com) and our mobile application "Lift & Nourish".